{"id":807,"date":"2019-10-07T06:39:02","date_gmt":"2019-10-07T06:39:02","guid":{"rendered":"https:\/\/targetmarketingohio.com\/blog\/?p=807"},"modified":"2019-10-07T06:39:02","modified_gmt":"2019-10-07T06:39:02","slug":"cost-effective-ways-to-get-more-customers-revenue-%f0%9f%92%b0","status":"publish","type":"post","link":"https:\/\/www.targetmarketingohio.com\/blog\/cost-effective-ways-to-get-more-customers-revenue-%f0%9f%92%b0\/","title":{"rendered":"Cost-Effective Ways to Get More Customers & Revenue \ud83d\udcb0"},"content":{"rendered":"\n\n\n
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Is someone trying to scare you into giving them your money?<\/strong><\/h1>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n
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We’ve had a number of clients recently contact us about solicitations they received. The client is being told that their competition is stealing their customers. They usually name a top competitor when they make this\u00a0false<\/em>\u00a0claim. Needless to say, this gets people upset.\u00a0These solicitors also “guarantee” a top spot on Google. And they try to pressure you to act now or you’ll lost out on the opportunity.<\/p>\n

Please do NOT fall for these\u00a0deceptive and unethical tricks.<\/u><\/em><\/p>\n

Let’s go over how businesses effectively get top positioning on the internet and acquire new customers in a cost-effective way.\u00a0There are two kinds of search results listings: the\u00a0organic\u00a0<\/strong>and the\u00a0pay-per-click\u00a0<\/strong>(PPC or Adwords).<\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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The\u00a0organic<\/strong>\u00a0results are free. They appear on the page when you do a keyword search below the paid ads. The way a business website gets ranked high in the organic search results is dependent on how well the website is optimized (SEO).\u00a0A well optimized website will rank high.\u00a0But there are no guarantees for rankings<\/u><\/em>.\u00a0This is because the search engines don\u2019t tell anyone what the ranking formula is.\u00a0A sure way to spot a\u00a0phony<\/em>\u00a0is when someone guarantees you a particular ranking (in addition to claiming your competition is stealing your customers, and you need to act fast or you’ll lose out).<\/p>\n

Because there are sites coming and going off the internet every second, and because the search engines periodically change the ranking formulas, no ranking is permanent.\u00a0It\u2019s normal for an optimized site to move around slightly on the search results pages.\u00a0Companies that are skilled in website optimization (like Target Marketing) know what needs to be done on a site to\u00a0get and maintain<\/em>\u00a0a good ranking.<\/p>\n

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\u00a0\u00a0\u00a0\u00a0The second kind of search results are the\u00a0ppc<\/strong>\u00a0ads that appear at the top and side of the search results pages.\u00a0Regardless of how many times the search engines change their ranking formula, those pay-per-click ads will stay in the same spot on top as long as you pay the cost per click.\u00a0This is the only guarantee that can honestly be given in regards to rankings.<\/p>\n

There are also two types of potential customers on the internet; the people who only click on the organic results, and the people who only click on the ppc ads.\u00a0Capturing both types of potential customers maximizes your results (i.e., high ROI).\u00a0If you don\u2019t have ppc ads in addition to your properly optimized website, you are essentially losing half the people who are searching for your business.\u00a0And without ppc ads, you cannot ensure that your site will remain high in the rankings if the search engines change their ranking formula, or if your competitors improve their websites to get better rankings.<\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n

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\u00a0How Can Your Business Get<\/strong><\/h1>\n

More Customers?<\/strong><\/h1>\n

The effective way within your budget to ensure an optimal return on your internet marketing dollars is by having\u00a0both<\/u><\/em><\/p>\n

PPC Ads and a Well Optimized Website (SEO)<\/em>.<\/strong><\/p>\n

_______________________<\/p>\n

Let us help you get the highest rankings and the most visibility for your business!<\/strong><\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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10% Off all Websites and SEO Services *<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n
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Get $100 in Free Pay-per-click (Adwords) *<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n
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10% Off all Websites & Search Engine Optimization (SEO)<\/em><\/strong><\/p>\n

$100 in Free Pay-Per-Click when you become a new PPC Client<\/em><\/strong><\/p>\n

* Expires October 30, 2019<\/em><\/strong><\/p>\n

Call Today!<\/strong><\/p>\n

1-888-239-0332<\/strong><\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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View Our Five Star Client Reviews<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n
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Check Our BLOG for Regular Postings on How to Maximize Your Profits<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n\n\n\n
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 <\/p>\n

Target Marketing Solutions, Inc.<\/strong><\/p>\n

A Cost-Effective Global Marketing Company that Gets\u00a0<\/strong>Results!<\/em><\/strong><\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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Is someone trying to scare you into giving them your money? We’ve had a number of clients recently contact us about solicitations they received. The client is being told that their competition is stealing their customers. They usually name a top competitor when they make this\u00a0false\u00a0claim. Needless to say, this gets people upset.\u00a0These solicitors also “guarantee” a top spot on Google. And they try to pressure you to act now or you’ll lost out on the opportunity. Please do NOT fall for these\u00a0deceptive and unethical tricks. Let’s go over how businesses effectively get top positioning on the internet and acquire new customers in a cost-effective way.\u00a0There are two kinds of search results listings: the\u00a0organic\u00a0and the\u00a0pay-per-click\u00a0(PPC or Adwords). The\u00a0organic\u00a0results are free. They appear on the page when you do a keyword search below the paid ads. The way a business website gets ranked high in the organic search results is dependent on how well the website is optimized (SEO).\u00a0A well optimized website will rank high.\u00a0But there…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-807","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.targetmarketingohio.com\/blog\/wp-json\/wp\/v2\/posts\/807","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.targetmarketingohio.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.targetmarketingohio.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.targetmarketingohio.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.targetmarketingohio.com\/blog\/wp-json\/wp\/v2\/comments?post=807"}],"version-history":[{"count":3,"href":"https:\/\/www.targetmarketingohio.com\/blog\/wp-json\/wp\/v2\/posts\/807\/revisions"}],"predecessor-version":[{"id":810,"href":"https:\/\/www.targetmarketingohio.com\/blog\/wp-json\/wp\/v2\/posts\/807\/revisions\/810"}],"wp:attachment":[{"href":"https:\/\/www.targetmarketingohio.com\/blog\/wp-json\/wp\/v2\/media?parent=807"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.targetmarketingohio.com\/blog\/wp-json\/wp\/v2\/categories?post=807"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.targetmarketingohio.com\/blog\/wp-json\/wp\/v2\/tags?post=807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}